According to the search, nearly 50% of the world population has a mobile phone and with every passing second, 9 cell phone users are added to this list.
These statistics show how the mobile phone has become a major source of communication tools for people. This increasing number of cell phone users also gives small-scale entrepreneurs a huge opportunity to advertise and grow their business as well.
Following is some of the strategies which can be effective in advertising a mobile business:
Making the web mobile-friendly:
According to some estimates, global mobile commerce sales will hit $3.56 trillion. With this market share, it is important for entrepreneurs to make their websites mobile-friendly so that customers can easily navigate and make purchases through their cell phones. If you too, consider one of these phone plan deals Australia offers so you can ensure amazing connectivity.
Create mobile-friendly content:
It is important to make mobile-friendly content for the users since cell phones can display a very limited amount of content at a time. So, it becomes very important to use clear and concise headings in the website so that it can easily catch the customer’s attention while going through it.
Use text messages marketing:
Most cell phone users always check their phones at least every hour and they use the mobile phones to get the information they need. So, SMS marketing is another important strategy to directly get in contact with your customer. It can also give small-scale entrepreneurs an opportunity to add a personalized touch to their messages.
Use QR Codes for quick access:
Another effective way to market the mobile business is by using QR codes. These codes provide the opportunity to quickly transmit the information digitally to the users. These QR codes allow the entrepreneurs to a large amount of data via a browser in a fast and efficient way.